2015년 5월 29일 금요일

HOT 6ix 마케팅 전략 (영문)

HOT 6ix 마케팅 전략 (영문)
HOT 6ix 마케팅 전략 (영문).pptx


목차
1) Introduction
About Hot6ix, Why hot6ix
2) Beverage Trends
3) Competitors Analysis
Inside & Outside energy drinks industry
4) Success Strategy
(4p, swot, stp)
5) Problems
6) Suggestions



본문
HOT 6IX

Release Date : March 2010
Capacity product:250ml .330ml.
Product category; 4type(light,etc)
Retail Price:1,000 won
Ingredients: guarana taurine(1000mg)
Main target audience : 20-40 teen
Purchase gender ratio:m70% / w30%
Main marketing activity:
1TVCM,,2Twitter,, 3word of mouth


본문내용
e & Outside energy drinks industry
Success Strategy
(4p, swot, stp)
Problems
Suggestions
2

HOT 6IX
3
Release Date : March 2010
Capacity product:250ml .330ml.
Product category; 4type(light,etc)
Retail Price :1,000 won
Ingredients: guarana taurine(1000mg)
Main target audience : 20-40 teen
Purchase gender ratio:m70% / w30%
Main marketing activity:
1TVCM,,2Twitter,, 3word of mouth
Beverage Trends
Su
 

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