서비스 경영 일본항공 JAL 파산 원인 분석(영문)

서비스 경영 일본항공 JAL 파산 원인 분석(영문)

[서비스 경영] 일본항공 JAL 파산 원인 분석(영문).pptx

목차 1. Introduction 2. External factors 3. Characteristic of the JAL 4. Economic  Deterioration and Case of reckless management 5. Renovation efforts 6. Conclusion 본문 JAL is a Flag-Carrier which represent air transport industry of Japan. And JAL use Narita airport and Haneda airport as a hub airport of company Member of One World Alliance Why we choose JAL as a subject ? JAL represent air transport industry of Japan and played role as a leader in that field Also JAL became most famous air transport company in Japan with support of Japan government A failure of such company came from severe interference of Japan government and reckless management of executives That case shows reckless management and management without innovation could be critical cause of failure 참고문헌 Paper IATA Economics Airlines Financial Monitor (2010-2011) OAG, OAG World Crisis Analysis(2011) Internet site IATA(http://www.iata.com) JAL(http://www.jal.com) annaaero(http://jal-pak.blogspot.com) Pak s JAL Blog(http://jal-pak.blogspot.com) Internet news JAL returns to profit, after bankruptcy , Free Malaysia today, 2011 JAL takes more bullish profit outlook than ANA , CAPA, 2011 Japan Airlines files for bankruptcy protection , BBC, 2010 Panel attributes JAL bankruptcy filing to mismanagement , ATW, 2010 승무원, 기내청소까지 해야 하는 JAL , 서울신문, 2011 JAL 파산이 준 선물 , 조선닷컴 , 2010 JAL, 파산보호 신청 한달 만에 상장폐지 , 머니투데이, 2010 키워드 일본항공, 서비스, JAL, 원인, 일본