2017년 5월 28일 일요일

마케팅 소셜 커머스 업체의 마케팅 전략(영문)

마케팅 소셜 커머스 업체의 마케팅 전략(영문)
[마케팅] 소셜 커머스 업체의 마케팅 전략(영문).pptx


목차
Definition
Inside-out
Outsde-in
Survey
Conclusion


본문
Definition
Social commerce is reached through Facebook, Twitter such as social networking service.



Social commerce marketing is promote the goods using social commerce


Inside-out

Viewpoint of Retailer

They cut prices drastically to try and shift stock. (Disposition of stock)
Small profits and a large turnover
Marketing cost saving feature
Promotional effect



The initial reaction of consumer

The goods selling on the internet are offer substantial discount.
They sell the all of things that are helpful in real life, so it would be practical.
Social commerce provide a service throughout the area
It could be used for Restaurant, café, clothing, performance, shopping in low cost.




키워드
마케팅, 커머스, 소셜, 영문, 전략

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