TGIF 문제점 분석 및 해결방안 제안 (영문)
 TGIF 문제점 분석 및 해결방안 제안 (영문).pptx |      |
목차
01 Introduction
02 Present Situation
03 STP Strategy
04 Competitors Analysis
05 Problem Analysis
06 Suggestion
본문
01 Introduction
Puppy Dog Service
Song for Happy Birthday
Mexican Food
Friends with Customers
본문내용
oblem Analysis
06 Suggestion
Contents
01 Introduction
1965, New York
Alan Stillman
1992, Yang-jae, Korea
20th Anniversary at now
2002
Lotte Aquisition
2008
Food Service Department
Puppy Dog Service
Song for Happy Birthday
Mexican Food
Friends with Customers
Thanks God It’s Friday’s
< Source: http://www.tgif.co.kr >
Rank
Brand
BSTI
(1000)
Consumer Index
(300)
Consumer Index Topic(100)
recogni
참고문헌
WEBSITE
http://www.outback.co.kr/intro/intro_winter.html
http://www.ivips.co.kr/
http://www.myashley.co.kr/
http://www.blacksmith.co.kr/
http://www.tgif.co.kr/
http://www.brandstock.co.kr/
http://www.kmac.co.kr
http://www.naver.com
https://play.google.com/store
http://www.facebook.com/TGIfridayskorea
http://m.kakao.com/plusfriend/ko
http://www.google.com/imghp?hl=ko
http://www.42ndstreet.co.kr/
http://www.winemaster.co.kr/154
http://www.lotteimall.com/category/DgrpShop.jsp?l_code=10600000&m_code=10656000&s_code=201100044909&d_code=201100045008
INTERNET NEWS
블랙스미스, ‘넝쿨째 굴러온 당신’ PPL 통해 승승장구“ , <세계일보>, 2012. 05. 18
빕스 ‘ 마스터셰프 스테이크’ 미디어커머스 효과 톡톡 , <스포츠경향>, 2012. 07. 10
티지아이 프렌즈 1기 모집 온오프 홍보와 미션 수행나서“, <머니위크>, 2012. 06. 13
잊혀지는 TGIF, 외식업계의 별 롯데 체면이 영 . , <조선경제>, 2012. 10. 22
BLOG
http://blog.naver.com/xcus/100116917340
http://blog.naver.com/burgerwitter/100154627792
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